Net Avenue Technologies

Book Building issueSME₹10.25 Cr issue
+133.33%
Listing gain over issue price
Issue size
₹10.25 Cr
1 lot at cut-off
₹1,44,000
Lot size
8,000shares
Open
30 Nov 2023
Close
04 Dec 2023
Allotment
07 Dec 2023
Listing
08 Dec 2023

Listing performance

Issue price
₹18
Listed at
₹42
Listing-day close
₹39.90
Latest price
₹5.25
Close on 23 Oct 2026
Listing gain
+133.33%
Return since issue
-70.83%

Scheduled dates

Tentative timetable — a past date is not confirmation the step completed

  1. Open
    30 Nov 2023
  2. Close
    04 Dec 2023
  3. Allotment
    07 Dec 2023
  4. Refund
    08 Dec 2023
  5. Demat credit
    11 Dec 2023
  6. Listing
    08 Dec 2023

Issue details

IPO date
30 Nov 2023 – 04 Dec 2023
Listing date
08 Dec 2023
Face value
₹1 per share
Issue price
₹18 per share
Lot size
8,000 shares
Issue type
Book Building issue
Total issue size
₹10.25 Cr
Market cap at offer price
₹38.62 Cr
Promoter holding
45.31% → 33.28% pre-issue → post-issue
ISIN
INE518X01015
Registrar
Bigshare Services Pvt.Ltd.
Lead managers
Shreni Shares Ltd.
Registered office
New No.16, Old No.13, 1st Floor Prithvi Avenue, Alwarpet, Tamil Nadu

Reservation and application size

How the issue is split between investor categories, and what each may bid

Investor categoryShares% of net% of total
Anchor investor · within QIB16,16,000——
Market maker 2,88,000——

Application size

Minimum 8,000 shares per lot, in multiples, at ₹18

ApplicationLotsSharesAmount
Retail (min)18,000₹1,44,000
S-HNI (min)216,000₹2,88,000
S-HNI (max)648,000₹8,64,000
B-HNI (min)756,000₹10,08,000

Category limits

CategoryBid sizeCut-off
Retail (RII)Up to ₹2 lakhYes
Small HNI (sNII)₹2 lakh – ₹10 lakhNo
Big HNI (bNII)Above ₹10 lakhNo
EmployeeUp to ₹5 lakhYes

Bidding at cut-off means accepting the final issue price without naming one. Only retail and employee applicants may do so.

Anchor investors

Institutional allocation placed a day before the issue opens, carved out of the QIB portion and locked in after listing.

Shares allocated
16,16,000
Anchor portion
₹2.91 Cr
at ₹18 per share

Valuation and performance

Valuation at offer price

₹18 per share
MetricPre-issuePost-issue
EPS (₹)2.10—
P/E (×)8.57—
Market cap—₹38.62 Cr

Key performance indicators

Latest reported period
Return on net worth
75.53%
ROCE
5.28%
Debt / equity
1.18
PAT margin
5.55%
EBITDA margin
6.30%
NAV per share
₹19.46

Single period as reported. Year-on-year movement is in the financials table below, where every period is published.

About Net Avenue Technologies

Net Avenue Technologies Limited, incorporated on June 7, 2001 and converted to a Public Limited Company on September 22, 2023, operates as an online digital direct-to-consumer business for Indian ethnic wear and accessories. The company sells products primarily through its website and mobile applications under brands Cbazaar and Ethnovog, with product ranges including Indian ethnic wear and accessories for women, men, teens, and kids. The company also sells through other e-commerce websites such as Myntra, Nykaa, and Ajio. It has a subsidiary, CBazaar.Com Inc., incorporated in the United States of America for international cross-border e-commerce operations. Revenue from operations grew from ₹1,380.02 Lakhs in FY 2021 to ₹3,451.26 Lakhs in FY 2023, with ₹783.89 Lakhs for the period ended June 30, 2023.

https://www.natl.in/home.html ↗

Company Analysis

from RHP

Net Avenue Technologies Limited is an online direct-to-consumer e-commerce platform specializing in Indian ethnic wear and accessories for South Asian Diaspora, with presence in international cross-border e-commerce.

Net Avenue Technologies Limited, incorporated on June 7, 2001 and converted to a Public Limited Company on September 22, 2023, operates as an online digital direct-to-consumer business for Indian ethnic wear and accessories. The company sells products primarily through its website and mobile applications under brands Cbazaar and Ethnovog, with product ranges including Indian ethnic wear and accessories for women, men, teens, and kids. The company also sells through other e-commerce websites such as Myntra, Nykaa, and Ajio. It has a subsidiary, CBazaar.Com Inc., incorporated in the United States of America for international cross-border e-commerce operations. Revenue from operations grew from ₹1,380.02 Lakhs in FY 2021 to ₹3,451.26 Lakhs in FY 2023, with ₹783.89 Lakhs for the period ended June 30, 2023.

E-commerceFashion and ApparelDirect-to-Consumer (D2C)Ethnic Wear Retail

Objects of the Issue

  • Customer Acquisition - Marketing & Awareness
    ₹698.64 Lakhs p.27
  • Funding Working Capital Requirement
    ₹120.00 Lakhs p.27
  • General Corporate Expenses
    p.27
  • Public Issue Expenses
    p.27
  • Customer Acquisition - Marketing & Awareness
    ₹698.64 Lakhs p.112
  • Funding Working Capital Requirement
    ₹120.00 Lakhs p.114
  • General Corporate Purpose
    [●] p.59
  • Public Issue Expenses
    p.55
  • Working Capital Requirements
    p.117
  • General Corporate Purposes
    p.117
  • Not specified in the document provided (objects of the offer section not present in Part 5)
  • working capital requirement, general corporate purpose and issue expenses
    p.311

Issue Structure

Total Issue
Up to 56,96,000 Equity Shares aggregating up to ₹[●] Lakhs
Fresh Issue
Up to 56,96,000 Equity Shares of Face Value of ₹1/- each aggregating up to ₹[●] Lakhs
Offer for Sale
N.A.
Price Band
[●] (to be determined)
Lot Size
[●]
Face Value
₹1/- per Equity Share

Business Model

The company operates a direct-to-consumer online e-commerce model, generating revenue from the sale of Indian ethnic wear and accessories through its owned digital platforms (Cbazaar and Ethnovog websites and mobile applications), as well as through marketplace partnerships with other e-commerce platforms like Myntra, Nykaa, and Ajio.

Business Segments

Sale of Indian ethnic wear and accessories through owned digital platforms (Cbazaar and Ethnovog websites and mobile applications) primarily to South Asian Diaspora
Sale of products through third-party e-commerce platforms such as Myntra, Nykaa, and Ajio
Trading of fashion products (apparels and accessories) through online platforms
Digital marketing through Google Ads and Meta (Facebook) platforms to acquire customers across USA, UK, Canada and India
Third-party vendor products listed on website with customization options; upon customer orders, orders are placed with vendors, products undergo quality checks at operations unit, are tailored if needed, undergo final inspection, and are shipped via international couriers like DHL, FedEx, and Aramex
In-house designed products created by design team; newly launched designs operate on made-to-order model with fabrics sourced from suppliers and sent to outsourced tailoring units; top-selling designs are produced in bulk and stored in warehouse before shipment
Indian ethnic wear for women including Lehenga, Saree, Salwar Kameez, Indo Western Wear, Kurta Sets, Kurtis, and Jewelry
Indian ethnic wear for men including Sherwani, Kurta Pyjama, Formal and Informal Suits, and various accessories
Indian ethnic wear for kids with wide selection of categories similar to those for men and women, tailored for kids
Sale of Indian designer clothes and accessories in the domestic market
Sale of Indian designer clothes and accessories in international markets
Commission and other revenue from operations
Sale of Indian ethnic wear and accessories to customers in India through online channels
Sale of Indian ethnic wear and accessories to international customers, primarily South Asian diaspora in US, UK, Australia, Canada
Other revenue from operations including business facilitation fees and related services

SWOT Analysis

Strengths
  • • Established brand recognition in Indian ethnic wear segment(p.38)
  • • Revenue growth trajectory from FY2021 to FY2023(p.39)
  • • Dual-channel distribution through owned platforms and third-party e-commerce marketplaces(p.28)
  • • International market presence through subsidiary(p.28)
  • • Diverse premium product range for South Asian diaspora(p.148)
  • • In-house technology platform with proprietary custom-built systems(p.148)
  • • Just-in-time manufacturing model reducing waste(p.148)
  • • Machine learning-driven body sizing for custom fit(p.148)
  • • Experienced promoters with 22+ years in the industry(p.148)
  • • Strong international brand recognition and ratings(p.145)
  • • Established track record with 20+ years of operations in online Indian ethnic wear(p.283)
  • • Multiple revenue streams across direct-to-consumer and wholesale e-commerce channels(p.283)
  • • Strong profitability recovery with PAT of ₹185.70 lakhs in FY 2023 vs ₹25.93 lakhs in FY 2021(p.285)
  • • International presence with subsidiaries in US and UK serving diaspora markets(p.284)
  • • Brand recognition in international markets with awards and accolades(p.283)
  • • Positive net worth recovered from negative position (₹298.03 lakhs as of June 30, 2023)(p.310)
Weaknesses
  • • Historical going concern uncertainty resolved only recently(p.41)
  • • Outstanding settlement issues with subsidiaries(p.41)
  • • Unresolved historical record-keeping gaps(p.47)
  • • High concentration of purchases among top 10 suppliers(p.49)
  • • Significant unsecured borrowings from related parties subject to recall(p.50)
  • • Documentation gaps for director qualifications(p.47)
  • • Seasonal business with Q3 concentration of sales(p.46)
  • • High proportion of related party transactions(p.50)
  • • High dependence on few geographic markets(p.159)
  • • Revenue concentration in marketplace vendor products(p.147)
  • • Limited profitability during pandemic with negative working capital(p.116)
  • • Revenue concentration in women's wear category(p.158)
  • • Material uncertainty regarding going concern in FY 2021(p.206)
  • • Delay in remittances/collections with wholly owned subsidiaries(p.206)
  • • High dependence on related party borrowings(p.240)
  • • Significant inventory provision indicating obsolescence risk(p.227)
  • • Outstanding income tax demands(p.238)
  • • Material uncertainty regarding going concern in FY 2021(p.242)
  • • Significant delays in remittances/collections with wholly owned subsidiaries(p.242)
  • • High dependence on subsidiary receivables representing ₹1,050.49 lakhs in current assets(p.263)
  • • Significant concentration of debt with related parties (₹137.37 lakhs unsecured borrowings)(p.261)
  • • High freight and handling charges impacting profitability (₹490.81 lakhs in FY 2023)(p.265)
  • • Negative cash flows from operations (₹239.99 lakhs negative in FY 2023)(p.289)
Opportunities
  • • Expansion of India's digital infrastructure and internet penetration(p.28)
  • • Growth of digital sector and India's projected economy size(p.28)
  • • Expanding customer acquisition and new market penetration(p.39)
  • • Development of owned brand product offerings(p.39)
  • • International expansion into new markets(p.44)
  • • Expansion into premium wedding categories(p.149)
  • • Category expansion in underserved kids and teens market(p.149)
  • • Growth in men's ethnic wear for youth segment(p.149)
  • • Global marketplace presence expansion(p.149)
  • • Personalization through curated 'Looks' by customer segment(p.148)
  • • Fast-growing Indian e-commerce market and premium segment(p.140)
  • • Expansion of domestic market reach leveraging South Asian diaspora growth(p.283)
  • • International expansion across multiple geographies (US, UK, Australia, Canada are primary markets)(p.284)
  • • Enhanced personalization and customer engagement through technology(p.283)
  • • Growing e-commerce penetration and online shopping adoption in India(p.283)
  • • Expansion through additional e-commerce platform partnerships beyond Myntra, Nykaa, Ajio(p.283)
Threats
  • • High competitive intensity from organized and unorganized players(p.40)
  • • Competitor advantages in scale, resources and brand recognition(p.40)
  • • Rapid changes in consumer preferences and fashion trends(p.38)
  • • Dependence on third-party couriers for delivery(p.47)
  • • E-commerce infrastructure and consumer adoption risks(p.38)
  • • Foreign currency exchange rate fluctuations(p.45)
  • • Regulatory and compliance risks related to licenses and permits(p.50)
  • • COVID-19 and broader economic downturn risks(p.54)
  • • Dependence on third-party transportation and logistics(p.54)
  • • Raw material price fluctuations without long-term contracts(p.52)
  • • Intense competition from established online retailers and designers(p.164)
  • • Emergence of agile startups with innovative business models(p.164)
  • • Global economic slowdown affecting consumer spending(p.130)
  • • Depreciation of Indian rupee affecting international competitiveness(p.136)
  • • Regulatory changes in e-commerce and data protection(p.171)
  • • Supply chain and logistics disruptions from geopolitical tensions(p.135)
  • • Significant slowdown in US market due to inflation in latter half of FY 2023(p.288)
  • • Volatile freight and logistics costs directly impacting profitability(p.289)
  • • Foreign exchange volatility affecting international operations(p.284)
  • • Highly competitive e-commerce market for ethnic wear with strong players(p.295)
  • • Dependence on US and international markets vulnerable to economic downturns(p.284)
  • • Regulatory compliance risks across multiple jurisdictions (India, US, UK, Australia, Canada)(p.284)

Promoters

NameRolePre-IssuePost-Issue
Mr. Rajesh NaharPromoter19.32%14.19%
Mr. Ritesh KatariyaPromoter22.66%16.64%
Ms. Sarala NaharPromoter Group3.33%2.45%
Mr. Rajesh NaharPromoter19.32%14.19%
Mr. Ritesh KatariyaPromoter22.66%16.64%
Ms. Sarala NaharPromoter Group3.33%2.45%
Rajesh NaharPromoter——
Ritesh KatariyaPromoter——
Mr. Rajesh NaharPromoter30,45,000 Equity Shares; 19.32% of Pre-Issue Paid up capital—
Mr. Ritesh KatariyaPromoter35,70,000 Equity Shares; 22.66% of Pre-Issue Paid up capital—
Rajesh NaharPromoter35.13%—
Ritesh KatariyaPromoter41.18%—
Net Avenue Technologies Private Limited Employees Welfare TrustPromoter Group6.90%—
Sarala NaharPromoter Group6.06%—

Leadership

Mr. Rajesh Nahar · Chairman/Managing Director
Mr. Ritesh Katariya · Whole Time Director
Mr. A Prakash · Chief Financial Officer
Ms. Dadwani Bhumisha Darshan · Company Secretary & Compliance Officer

Auto-extracted from the company's RHP using AI, with each fact linked to its source passage (hover any row to see the quote & page). Provided for research only, not investment advice — verify against the official RHP before relying on it.

Net Avenue Technologies IPO FAQs

What is the lot size of Net Avenue Technologies IPO?
The minimum lot size of Net Avenue Technologies IPO is 8,000 shares. One lot costs ₹1,44,000 at the cut-off price.
When does Net Avenue Technologies IPO open and close?
Net Avenue Technologies IPO opened for subscription on 30 Nov 2023 and closed on 04 Dec 2023.
What is the listing date of Net Avenue Technologies IPO?
Net Avenue Technologies IPO listed on 08 Dec 2023.
Disclaimer. Figures are compiled from the issuer's offer document and exchange-published bidding data. Subscription changes until the issue closes, and the final basis of allotment is published by the registrar. Grey Market Premium is unofficial, indicative data from unregulated grey-market dealers — it is not published by NSE, BSE, SEBI or the issuer, and is not a forecast of the listing price. Nothing here is investment advice or a recommendation; read the offer document and consult a SEBI-registered adviser before applying.