Chatterbox Technologies
Listing performance
Scheduled dates
Tentative timetable — a past date is not confirmation the step completed
Grey market premium
Unofficial and indicative — not a forecast
3 observations recorded — too few to plot a trend.
Day-wise premium · 3 observations
| Date | GMP | % | Sauda | Est. listing | Gain / lot |
|---|---|---|---|---|---|
| 03 Oct 2025 | ₹21 | +18.26% | ₹19,200 | ₹136 | ₹25,200 |
| 02 Oct 2025 | ₹21 | +18.26% | ₹19,200 | ₹136 | ₹25,200 |
| 01 Oct 2025 | ₹21 | +18.26% | ₹19,200 | ₹136 | ₹25,200 |
Gain per lot assumes the premium holds to listing and that the application is allotted — allotment in an oversubscribed issue is a lottery, so it is indicative, not expected. Sauda is the rate paid for a submitted application itself.
Issue details
- IPO date
- 25 Sept 2025 – 29 Sept 2025
- Listing date
- 03 Oct 2025
- Face value
- ₹1 per share
- Issue price
- ₹115 per share
- Lot size
- 1,200 shares
- Issue type
- Book Building issue
- Listing at
- BSE
- Total issue size
- ₹42.86 Cr
- Market cap at offer price
- ₹163 Cr
- Promoter holding
- 82.00% → 60.39% pre-issue → post-issue
- ISIN
- INE1B4801017
- Registrar
- Bigshare Services Pvt.Ltd.
- Lead managers
- Expert Global Consultants Pvt.Ltd.
- Registered office
- Unit No.101 VIP Plaza Cooperative Premises, Society Ltd, Andheri New Link Road, Opp Infinity, Mall Behind Crystal Plaza, Andheri, Maharashtra
Reservation and application size
How the issue is split between investor categories, and what each may bid
| Investor category | Shares | % of net | % of total |
|---|---|---|---|
| Anchor investor · within QIB | 10,59,600 | — | — |
| Market maker | 1,87,200 | — | — |
Application size
Minimum 1,200 shares per lot, in multiples, at ₹115
| Application | Lots | Shares | Amount |
|---|---|---|---|
| Retail (min) | 1 | 1,200 | ₹1,38,000 |
| S-HNI (min) | 2 | 2,400 | ₹2,76,000 |
| S-HNI (max) | 7 | 8,400 | ₹9,66,000 |
| B-HNI (min) | 8 | 9,600 | ₹11,04,000 |
Category limits
| Category | Bid size | Cut-off |
|---|---|---|
| Retail (RII) | Up to ₹2 lakh | Yes |
| Small HNI (sNII) | ₹2 lakh – ₹10 lakh | No |
| Big HNI (bNII) | Above ₹10 lakh | No |
| Employee | Up to ₹5 lakh | Yes |
Bidding at cut-off means accepting the final issue price without naming one. Only retail and employee applicants may do so.
Anchor investors
Institutional allocation placed a day before the issue opens, carved out of the QIB portion and locked in after listing.
Valuation and performance
Valuation at offer price
₹115 per share
| Metric | Pre-issue | Post-issue |
|---|---|---|
| EPS (₹) | 8.50 | 6.26 |
| P/E (×) | 13.53 | 18.37 |
| Price to book (×) | 4.67 | — |
| Market cap | — | ₹163 Cr |
Key performance indicators
Latest reported period
- Return on net worth
- 34.54%
- PAT margin
- 14.90%
- EBITDA margin
- 20.46%
- NAV per share
- ₹24.61
- Price to book
- 4.67
Single period as reported. Year-on-year movement is in the financials table below, where every period is published.
About Chatterbox Technologies
Chatterbox Technologies Limited was incorporated on March 3, 2016 under the Companies Act, 2013 and converted to a public limited company on December 4, 2024. The company operates through two segments: Chtrbox, an influencer and marketing platform that connects brands with social media influencers for campaigns primarily on Instagram, and Chtrsocial, which provides social media management, brand design, content creation, and strategic storytelling services. Since 2016, Chtrbox has managed approximately thousand-plus campaigns with approximately 500 influencers and content creators. The company operates primarily in India with headquarters in Mumbai and has expanded to international markets including Singapore, UAE, USA, and UK. As of fiscal 2025, the company generated total revenue of ₹5,944.95 lakhs with EBITDA of ₹1,216.24 lakhs and PAT of ₹885.56 lakhs.
Company Analysis
from RHPChatterbox Technologies Limited is an influencer and digital marketing agency providing influencer marketing platform services (Chtrbox) and social media management services (Chtrsocial) across India and Southeast Asia.
Chatterbox Technologies Limited was incorporated on March 3, 2016 under the Companies Act, 2013 and converted to a public limited company on December 4, 2024. The company operates through two segments: Chtrbox, an influencer and marketing platform that connects brands with social media influencers for campaigns primarily on Instagram, and Chtrsocial, which provides social media management, brand design, content creation, and strategic storytelling services. Since 2016, Chtrbox has managed approximately thousand-plus campaigns with approximately 500 influencers and content creators. The company operates primarily in India with headquarters in Mumbai and has expanded to international markets including Singapore, UAE, USA, and UK. As of fiscal 2025, the company generated total revenue of ₹5,944.95 lakhs with EBITDA of ₹1,216.24 lakhs and PAT of ₹885.56 lakhs.
Objects of the Issue
- Funding Capital expenditure for existing business ₹1,107.25 Lakhs p.22
- Funding Capital expenditure for setting up an additional office cum new studio ₹713.74 Lakhs p.22
- Funding Capital expenditure for Brand Building of our own Company ₹501.50 Lakhs p.22
- Meeting the incremental working capital requirements of our company ₹632.88 Lakhs p.22
- General Corporate Purposes p.22
- Funding Capital expenditure for Existing business ₹1,107.25 lakhs p.86
- Funding Capital expenditure for setting up an additional office cum setting up a new studio ₹713.74 lakhs p.86
- Funding Capital expenditure for Brand Building of our own Company ₹501.50 lakhs p.86
- Meeting the incremental working capital requirements of our company ₹632.88 lakhs p.86
- General Corporate Purposes [●] p.86
- Funding capital expenditure for the existing business - Renting of co-working space p.102
- Funding capital expenditure for the existing business - Manpower Enhancement ₹1,107.25 Lakhs p.128
- Funding capital expenditure for setting up an additional office and new studio ₹713.74 Lakhs p.128
- Funding capital expenditure for Brand Building of the Company ₹501.50 Lakhs p.128
- Meeting the incremental working capital requirements p.102
Issue Structure
- Total Issue
- Upto 37,27,200 Equity Shares aggregating upto ₹ [●] Lakhs
- Fresh Issue
- Upto 37,27,200 Equity Shares aggregating upto ₹ [●] Lakhs
- Offer for Sale
- N.A.
- Price Band
- Price Band of a minimum price (Floor Price) of ₹ [●] and the maximum price (Cap Price) of ₹ [●]
- Lot Size
- [●] and in multiples of [●] thereafter; subject to a minimum allotment of [●] Equity Shares
- Face Value
- ₹10 per Equity Share
Business Model
The company earns revenue through influencer marketing campaigns, social media management services, content creation, and brand design services. Revenue is generated by connecting brands with social media influencers for marketing and advertising purposes, managing social media accounts for clients, and providing short-form video production and strategic content services. The company works on a project and service basis with customers across India and internationally.
Business Segments
SWOT Analysis
- • Established influencer and digital marketing platform with 1,000+ managed campaigns(p.20)
- • Dual revenue-generating segments (Chtrbox and Chtrsocial) with diversified service offerings(p.20)
- • Geographic expansion to international markets including Singapore, UAE, USA and UK(p.20)
- • Strong profitability with 20.46% EBITDA margin and 14.90% PAT margin in FY 2025(p.23)
- • Growing revenue trajectory with 7.4% growth to ₹5,944.95 lakhs in FY 2025(p.23)
- • Majority revenue from India's high-growth digital markets(p.50)
- • Established market presence in influencer and digital marketing(p.87)
- • Consistent revenue growth trajectory(p.60)
- • Strong profitability with growing margins(p.60)
- • Debt-free capital structure(p.61)
- • Experienced promoter with 10+ years in media and brand building(p.127)
- • 8 years of industry experience with strong customer and influencer relationships(p.127)
- • Diversified service portfolio across multiple customer sectors(p.127)
- • Strong financial performance with 20.46% EBITDA margin(p.126)
- • Award-winning track record in influencer marketing(p.130)
- • Revenue growth from Rs. 3,991.46 lakhs (FY2023) to Rs. 5,912.57 lakhs (FY2025)(p.126)
- • Experienced leadership with deep influencer marketing expertise(p.165)
- • Established influencer platform with substantial campaign track record(p.207)
- • Strong profitability with consistent margin improvement(p.209)
- • Diversified revenue streams across multiple service verticals(p.207)
- • Debt-free balance sheet with no financial leverage(p.217)
- • Growing international presence(p.207)
- • Heavy dependence on key promoters and senior management for business operations(p.35)
- • High employee attrition rate of 41% in recent fiscals affecting operational stability(p.38)
- • Concentrated customer base with top 5 customers representing 22.62% of revenue(p.38)
- • History of delays and defaults in statutory payment obligations including EPF and GST(p.39)
- • Negative cash flow from investing activities in FY 2024 and FY 2025(p.31)
- • Trademark applications still under examination with no confirmed registration status(p.36)
- • Promoter group retains supermajority control post-IPO(p.49)
- • No historical dividend payments to shareholders(p.49)
- • Funding and deployment estimates lack external validation(p.49)
- • Heavy dependence on narrow geographic customer base(p.90)
- • Significant working capital requirements growth(p.97)
- • Inexperience as a listed company with compliance burdens(p.50)
- • High dependence on top customers—top 5 customers represent 22.62% of FY2025 revenue(p.137)
- • Concentration of revenue in Western & Central India (59.66% of FY2025 revenue)(p.126)
- • Small scale relative to listed peers—revenue of Rs. 59.13 crore vs. competitor ranging from Rs. 262 crore to Rs. 450 crore(p.104)
- • Dependence on third-party software providers for influencer discovery and campaign management(p.129)
- • Recent appointment of independent directors and governance restructuring(p.150)
- • High concentration of revenue from top customers(p.216)
- • Dependence on exclusive influencer relationships(p.208)
- • High cost structure with payment to influencers as major expense(p.211)
- • Significant increase in employee benefit expenses(p.212)
- • Related party liabilities and management concentration risks(p.219)
- • GST compliance delays due to technical glitches(p.223)
- • Professional tax payment delays attributed to technical issues and working capital constraints(p.223)
- • Indian M&E sector projected to grow at 10% CAGR reaching ₹3.08 trillion by 2026(p.21)
- • Digital media segment expected to reach 38% of overall advertising industry by 2024(p.21)
- • Animation and VFX sector growth from US$ 1.3 billion (2023) to US$ 2.2 billion (2026)(p.21)
- • Expansion into new geographic markets and international operations targeting UAE and Southeast Asia(p.20)
- • Growing SVOD subscription revenue expected to exceed US$ 1.2 billion by 2026(p.21)
- • Government initiatives supporting animation, gaming, VFX and comics industry development(p.21)
- • Planned capital expenditure to enhance in-house production capabilities and expand to Bengaluru and Delhi(p.30)
- • Geographic expansion into underpenetrated southern and northern markets(p.90)
- • In-house studio capacity to capture video production revenue(p.93)
- • Expansion of end-to-end service portfolio(p.88)
- • Growing influencer marketing and digital advertising industry(p.88)
- • Enhanced brand visibility through IPO listing(p.86)
- • Indian influencer marketing industry expected to reach Rs. 3,375 crore by 2026 (18% CAGR)(p.121)
- • Global influencer marketing platform market growing at 34.2% CAGR, expected to reach USD 306.9 billion by 2033(p.115)
- • Strategy to expand presence to emerging markets including Middle East and Asia Pacific(p.128)
- • Plan to develop in-house video production capabilities with new studio setup(p.128)
- • Growing trend of micro-influencers accounting for 46.4% of brand spending(p.116)
- • Plan to develop proprietary influencer marketing data analysis software(p.129)
- • Strategy to expand influencer network across new categories(p.128)
- • Expansion into key international markets with rising influencer marketing demand(p.207)
- • Growth in social media management services vertical(p.207)
- • Significant revenue growth trajectory with 37% increase YoY(p.213)
- • Development of proprietary software platform for youth engagement(p.197)
- • Significant geographic concentration with 95.68% domestic revenue and 57.93% from Maharashtra(p.31)
- • High competitive intensity from organized and unorganized players with low entry barriers(p.45)
- • Risk of customer internalization of advertising and marketing functions reducing outsourcing demand(p.44)
- • Dependence on retention of 90 exclusive influencers vulnerable to attrition and changing preferences(p.37)
- • Exposure to foreign exchange fluctuation risks with unhedged international operations(p.46)
- • Seasonal revenue concentration with 60% earned in H2 creating quarterly volatility(p.36)
- • Cybersecurity and data privacy risks including IT system vulnerabilities and potential breaches(p.37)
- • Leased premise subject to termination risk with potential for business disruption(p.35)
- • Macroeconomic downturn could materially impact Indian business(p.50)
- • Evolving regulatory and tax environment creates uncertainty(p.50)
- • External shocks (natural disasters, pandemics, war) could disrupt operations(p.51)
- • Global financial instability can negatively impact Indian markets and business(p.53)
- • No assurance of sustained market liquidity for equity shares(p.51)
- • Indian GAAP differences may obscure true financial condition(p.51)
- • Intense competition from larger, better-capitalized competitors(p.137)
- • Risk of new entrants with existing business networks(p.137)
- • Regulatory changes in digital marketing and influencer endorsements(p.141)
- • Dependence on social media platforms whose algorithms and policies can change(p.122)
- • High employee turnover risk in the influencer marketing industry(p.130)
- • Risk related to foreign direct investment restrictions in digital media sector(p.142)
- • Seasonal business fluctuations affecting quarterly results(p.216)
- • Regulatory proceedings and disputes against group entity QYOU Media India(p.219)
- • Ongoing litigation in group companies affecting operations(p.219)
- • Material disputes with content providers and suppliers(p.220)
- • Competitive intensity in influencer marketing industry(p.208)
Promoters
| Name | Role | Pre-Issue | Post-Issue |
|---|---|---|---|
| QYOU Media Inc. | Promoter | 68.39% | — |
| Rajnandan Mishra | Promoter | 13.61% | — |
| QYOU Media Inc. | Promoter | 68.39% | 50.37% |
| Rajnandan Mishra | Promoter | 13.61% | 10.02% |
| QYOU Media Inc. | Promoter Group | 68.39% | — |
| Rajnandan Mishra | Promoter | 13.61% | — |
| QYOU Media Inc. | Corporate Promoter | 68.39% | — |
| Rajnandan Mishra | Individual Promoter | 13.61% | — |
Leadership
Auto-extracted from the company's RHP using AI, with each fact linked to its source passage (hover any row to see the quote & page). Provided for research only, not investment advice — verify against the official RHP before relying on it.