Crayons Advertising
Crayons Advertising (CRAYONS) share price was ₹26.85 at the 27 Oct 2026 close; market capitalisation ₹65.59 Cr; P/E (TTM) 4.79; sector Media. The share price fell 44.6% over the year to 27 Oct 2026 (adjusted for splits and bonuses). In the Mar 2026 quarter, revenue rose 27.4% year on year to ₹172 Cr and net profit was ₹1 Cr, against ₹10 Cr a year earlier (compared with Mar 2025). Promoters held 73.50% of Crayons Advertising in Sep 2026, unchanged from Mar 2026. Its Tapetide Score is 52/100 (Average) as of 28 Oct 2026.
Key Fundamentals
SMEMediaMedia Entertainment & PublicationPrice-based figures as of 27 Oct 2026, 15:30 IST · TTM
Peer Comparison
Consumer Discretionary › Media › Advertising Agencies › Advertising & Media Agencies
| ₹240.10 | 17.47 | 1,283 Cr | 4.46 | 0.22% | 24.13% | 29.12% | 595 Cr | 74 Cr | |
| ₹335.80 | 28.95 | 733 Cr | 4.00 | 0.14% | 12.96% | 17.49% | 130 Cr | 16 Cr | |
| ₹472.00 | — | 565 Cr | 6.49 | 0.00% | 57.24% | 78.32% | — | — | |
| ₹80.49 | 17.89 | 406 Cr | 1.54 | 2.61% | 8.36% | 10.90% | 357 Cr | 23 Cr | |
| ₹31.00 | 9.97 | 264 Cr | 1.13 | 0.32% | 11.44% | 13.10% | 308 Cr | 27 Cr | |
| ₹82.00 | 18.64 | 172 Cr | 1.58 | 0.00% | 18.42% | 21.71% | 97 Cr | 13 Cr | |
| ₹95.60 | — | 169 Cr | 1.23 | 0.00% | 21.44% | 28.15% | — | — | |
| Crayons Advertising (this company) | ₹26.85 | 4.79 | 66 Cr | 0.54 | 0.00% | 3.30% | 5.43% | 163 Cr | 10 Cr |
| Median 8 companies | ₹88.80 | 17.68 | 335 Cr | 1.56 | 0.07% | 15.69% | 19.60% | 235 Cr | 20 Cr |
Comparable companies in the same industry. Market cap, P/E and P/B use the live price; other metrics are as reported in filings. A dash means the figure is not published for that company.
Tapetide Score
Data-driven rating, 0–100, as of . How it works →
Data confidence 98/100
Category scores
The Tapetide Score is data analysis, not investment advice. Tapetide is not a SEBI-registered research analyst or investment adviser.
Key Insights
Strengths
2- Stock is trading at 0.52 times its book value
- Company's working capital requirements have reduced from 99.5 days to 77.7 days
Weaknesses
4- Though the company is reporting repeated profits, it is not paying out dividend
- Company has a low return on equity of 9.52% over last 3 years.
- Contingent liabilities of Rs.30.8 Cr.
- Earnings include an other income of Rs.6.97 Cr.
Technical Indicators
Oscillators
Bearish
Overall
Bullish
Moving Averages
Bullish
Growth Rate
change over 1 year
change over 1 year
change over 1 year
change over 1 year Operating margin 1.1% · Mar 2026
Quarterly Results
| Particulars | Sep 2023 | Mar 2024 | Sep 2024 | Mar 2025 | Sep 2025 | Mar 2026 |
|---|---|---|---|---|---|---|
| Sales | 92 | 127 | 99 | 135 | 141 | 172 |
| Expenses | 86 | 112 | 95 | 131 | 138 | 170 |
| Operating Profit | 6 | 15 | 4 | 4 | 3 | 2 |
| OPM % | 6% | 12% | 3.8% | 3.1% | 2.2% | 1.1% |
| Other Income | 3 | 3 | 3 | 3 | 3 | 4 |
| Interest | 0 | 1 | 0 | 0 | 0 | 1 |
| Depreciation | 1 | 1 | 1 | 1 | 1 | 3 |
| PBT | 8 | 16 | 5 | 5 | 5 | 2 |
| Tax % | 20% | 27% | 26% | -28% | 25% | 60% |
| Net Profit | 6 | 11 | 4 | 10 | 3 | 1 |
| EPS (₹) | 2.57 | 4.61 | 1.47 | 4.18 | 1.29 | 0.25 |
Profit & Loss
| Particulars | Mar 2024 | Mar 2025 | Mar 2026 |
|---|---|---|---|
| Sales | 234 | 234 | 313 |
| Expenses | 212 | 226 | 308 |
| Operating Profit | 22 | 8 | 5 |
| OPM % | 9% | 3.4% | 1.7% |
| Other Income | 4 | 6 | 7 |
| Interest | 1 | 1 | 1 |
| Depreciation | 1 | 2 | 5 |
| PBT | 23 | 10 | 6 |
| Tax % | 27% | 27% | 34% |
| Net Profit | 18 | 11 | 4 |
| EPS (₹) | 7.18 | 4.48 | 1.54 |
| Div. Payout % | 0% | 0% | 0% |
Balance Sheet
| Particulars | Mar 2024 | Mar 2025 | Mar 2026 |
|---|---|---|---|
| Equity Capital | 24 | 24 | 24 |
| Reserves | 82 | 92 | 96 |
| Borrowings | 5 | 5 | 14 |
| Other Liabilities | 83 | 85 | 100 |
| Total Liabilities | 195 | 208 | 235 |
| Fixed Assets | 6 | 7 | 13 |
| CWIP | 1 | 4 | 0 |
| Investments | 8 | 14 | 15 |
| Other Assets | 180 | 183 | 207 |
| Total Assets | 195 | 208 | 235 |
Cash Flow
| Particulars | Mar 2024 | Mar 2025 | Mar 2026 |
|---|---|---|---|
| Operating | -22 | 5 | -5 |
| Investing | -14 | -4 | -3 |
| Financing | 28 | 0 | 10 |
| Net Cash Flow | -8 | 1 | 2 |
| Free Cash Flow | -28 | -1 | -11 |
| CFO/EBITDA | -96 | 60 | 34 |
Ratios
| Particulars | Mar 2024 | Mar 2025 | Mar 2026 |
|---|---|---|---|
| Debtor Days | 151 | 185 | 131 |
| Cash Conversion Cycle | 151 | 185 | 131 |
| Working Capital Days | 114 | 107 | 78 |
| ROCE % | — | 9% | 6% |
Insights
BetaAI-extracted from concalls & annual reports · figures as reported, with sources
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55 extracted metrics + investor summaries across FY18–FY26.
Documents
Frequently Asked Questions about Crayons Advertising
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Company Information
Incorporated in 1986, Crayons Advertising Ltd is in the business of advertising, branding , and communication.[1]
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